The Korn Group

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latest blog posts by Neer Korn

  • Five reasons we wish were more like New Zealand

    • June 27, 2018
    • Neer Korn

    For our recent study, The Who We Are Edition – Exploring Australian Identity, we asked Australians how they would describe our lifestyle to someone overseas. Their top two responses were somewhat correlated. Their most common answer, and one contrary to much of what they hear and read in the media and public debate, is that we all get along so well despite our ethnic diversity, and that we are so unlike many other nations that are filled with division and strife. And their second most frequent response? That we are a nation of fundamentally nice people with a reputation globally as being good citizens.

    But of late Australians have been feeling that we are not living up to the standard we set ourselves and have diminished those very qualities that invoke our national pride. New Zealand by contrast, a country we regard with the fondness afforded a sibling, is perceived to be way ahead of us in several areas.

    This became clear in a follow up question in that same study where we asked what they define to be unAustralian or contrary to our ethos and identity or even shameful. Many of their answers elicited just how differently they perceive New Zealand to be.

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    Jun

    27

  • Australia Day is about today (and has little to do with history)

    • January 22, 2018
    • Neer Korn

    A new label will soon become a familiar site in many supermarket aisles, informing consumers how Australian a product is. Consumers love the idea. Their appetite for supporting Australian growers and manufacturers has grown markedly these past few years. They may even be ready to put their money where their mouth is. So they are hopeful and enthusiastic about clear labelling that is easy to digest.

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    Jan

    22

  • A tale of two labels: Australian Made Vs Health Star Rating

    • August 2, 2017
    • Neer Korn

    A new label will soon become a familiar site in many supermarket aisles, informing consumers how Australian a product is. Consumers love the idea. Their appetite for supporting Australian growers and manufacturers has grown markedly these past few years. They may even be ready to put their money where their mouth is. So they are hopeful and enthusiastic about clear labelling that is easy to digest.

    Read the rest of this entry
    Aug

    02

  • Will motherhood and guilt always be interlinked?

    • May 10, 2017
    • Neer Korn

    Our latest study, Mums of Young Ones: Understanding Modern Motherhood looks at the attitudes, behaviour, stresses and joys of Australian mothers with young children. While much has changed when it comes to priorities and lifestyle, many things have not.

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    May

    10