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Category Archives: ABC

  • In time for the festive season – All about corporate giving

    • December 18, 2018
    • Neer Korn

    For our most recent study Doing Good: Guidelines for Corporate Giving we asked consumers to consider a brand or company, any will do, and write down anything they know about their corporate giving program. We then asked them to do a bit of research and Google their choice to learn more about them. The results were striking. Invariably they were all left pleasantly surprised and with a far better impression of their chosen company.

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    Dec

    18

  • Is the ABC Biased? We asked Australians and the results may surprise you

    • October 30, 2018
    • Neer Korn

    For some years now there has been a consensus amongst those holding conservative views that the ABC is biased towards the left. They regard this to be an undeniable fact, certain that their views and perspective are grossly under represented and those of the left the prevailing ones. In researching our Who Can You Trust? Edition we asked Australians public from all walks of life, ages and geographical spread how they feel about the ABC and whether they believe it is, indeed, biased. Their answers were varied and quite surprising.

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    Oct

    30