The Korn Group


Category Archives: Kids

  • Modern Motherhood: Attitudes of Australian mums of younger kids

    • December 19, 2016
    • Neer Korn

    Our latest study, Mums of Young Ones: Understanding Modern Motherhood looks at the attitudes, behaviour, stresses and joys of Australian mothers with young children. While much has changed when it comes to priorities and lifestyle, many things have not.

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  • We need to talk about extra-curricular activities

    • November 13, 2015
    • Neer Korn

    Whenever I conduct group discussions with parents about their finances an intense conversation about extra-curricular activities follows. Our most recent study Middle Income Families: Lifestyle & Priorities was no exception. Parents lament that the cost of all their children’s various activities is simply too high and invariably uncomfortable compromises have to be made.

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  • Modern parenting: From “self-esteem” to “resilience”

    • April 2, 2015
    • Neer Korn

    Parents of tweens and teens often lament about the language and tone their kids use when speaking to them. That they would never have dreamt of addressing their own parents in such a forthright manner. It should be no surprise really that today’s tweens and teens are so outspoken. Throughout their lives they’ve been encouraged to assert themselves. The mantra of their parents has all been about instilling “self-esteem”. What is lacking in their lives, however, is resilience.

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  • The issue Australian mums are angriest about

    • May 27, 2014
    • Neer Korn

    There is one issue above all else that gets the overwhelming majority of Australian mums riled. When it comes to the immunisation of children they are extremely vocal and have little tolerance for those that choose not to immunise. This is one area where they seek legislative intervention to make it compulsory.

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