The Korn Group

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Category Archives: Television

  • The only thing preventing ethnic faces on commercial media is the media

    • May 12, 2016
    • Neer Korn

    When Waleed Ali said early in his Gold Logie acceptance speech “Do not adjust your sets. There’s nothing wrong with the picture,” he was being intentionally funny, but also bitingly accurate.

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    May

    12

  • Farewell Rhonda and Ketut: Australians Will Miss You

    • February 10, 2014
    • Neer Korn

    As their story unfolded in a series of commercials Australians engaged powerfully with the main characters Rhonda and Ketut. With the final instalment of their romance having now now aired Australians will miss them. For an advertising campaign that’s a powerful response.

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    Feb

    10

  • Watching television has become shameful

    • January 28, 2014
    • Neer Korn

    Ask people about their favourite television advertisements and increasingly the response is: “I don’t watch much TV anymore.” Mention a particularly popular ad, however, and chances are they’ve all seen it more than once. Australians don’t like to admit they watch television and will readily understate how much they do. It seems to have become shameful.

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    Jan

    28

  • Australians Expect Ethnic Inclusion on Screen

    • February 20, 2012
    • Neer Korn

    It was a few years ago, during a discussion about television, that a teenager raised a problem she saw with the soap operas targeting her age group, Neighbours and Home & Away. While at her school she was surrounded by people of Lebanese, Greek and Asian background, these programs seldom depicted any, “and when they […]

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    Feb

    20